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Rs.1,500Rs.1,300

Actives: Alpha Arbutin 2%, Vitamin B3, Avocado Oil Benefits: Skin Glow, Skin lightening What it is: Introducing our Glutathione Brightening Serum, a skin-transforming solution for a luminous, even-toned complexion. Enriched with the power of Glutathione, this serum...

Rs.2,399Rs.1,919

Glycolic Bright Instant Glowing Face Serum with optimum concentration of 1% Glycolic Acid, helps to reduce dark spot -57% & brighten for even glowing skin. Tested by dermatologist & proven on Asian skin tones. Formulated...

Rs.1,450Rs.1,300

Actives: Ethyl Ascorbic Acid 5%, Alpha arbutin 1%, Bearberry Benefits: Brightens and evens out skin tone What it is: With potent active ingredients like Vitamin C and bearberry extract, our serum repairs and softens your skin, leaving...

Rs.2,850

10% Vitamin C READY, SET, GLOW! ☀ Get star studded skin with our potent yet incredibly gentle serum that packs a powerful glow punch with 10% Vitamin C. United with Sunflower seed oil & antioxidants,...

Rs.2,800

4in1 Brightly Charged Jelly Cleanser     Don't be Jelly! Elevate your skin care routine to the next level with our barrier boosting 4-in-1 brightly charged jelly cleanser. Powered by amino-rich soy proteins, soothing aloe,...

Rs.2,850

4% Niacinamide1% Blend: Tyrostrat & Belides     HITT REBOOT! Pinpointed to tackle stubborn scars of hyperpigmentation, & discoloration, including dark & acne spots. Our hard-working treatment reveals a skin reboot with clearer & brighter-looking...

Rs.400Rs.320

Purifying and Moisturising Carbon Mask 8 in 1 for dry and sensitive skin effectively purifies, intensely regenerates and prevents overdryness, leaving skin ideally smooth and soft.ADVANCED ACTIVE INGREDIENTS: activated carbon, kaolin, Aquaxyl™, Matrixyl®3000.APPLICATION: Apply the...

Herbeauty Juicy Mist - Premium  from HerBeauty - Just Rs 3200.00! Shop now at Cozmetica
  • Sold
    Rs.3,200

    Peppy Face Mist     PEPP ME UP! Spritz n spray your way to glowy shiny skin, with this hydra-pumping face mist. Our dual phase formula is designed to give you that luminous dewy finish....

    Rs.3,500

    Hydrating Rose Essence | 2 in1 Toner Plus Moisturizer     ROSIE CHEEKS PLS! Drink up this glow infused water milk that melts into your thirsty skin with its Mega Hydrating properties. Starring in our...

    Rs.1,750

    Size 30ml 1oz What It Is A nutrient-rich juice serum that delivers an essential dose of skin nutrition for an energized, healthy look. Why You Need It Inspired by cold-press juice, this serum sets skin...

    Rs.3,130Rs.2,504

    WHITE PRESTIGE 4D cosmetic series is the therapy inspired by the whitening fractional laser professional treatment, acting in four dimensions: lightens the skin evens its tone prevents excessive pigmentation globally improves skin condition. Reduces discolourations...

    Rs.1,247Rs.811

    Dr Rashel 24K Gold Radiance & Anti-Aging Mask - 25g The Nutrients are rich Helping the skin to Replenish. Improving Dryness & Moisturizing the Skin. Gives an immediate Radiance Boost for a Plumper Fresher. Brighter...

    Rs.5,570Rs.4,735

    This Multi Acid Peeling Solution from Revolution Skincare is a weekly skin treatment that helps to exfoliate the top surface of the skin. This high performance peeling solution contains 30% AHA and 1.5% BHA. The...

    Rs.1,599

    Size 30ml 1.01oz What It Is This multivitamin moisturizer recharges skin and minimizes signs of tiredness for a healthy look. The fast-absorbing, weightless cream with an uplifting citrus scent, smoothes and visibly brightens your skin...

    Rs.5,130Rs.4,361

    Product Description: Give your skin an overnight pamper with our Night Restore Oil. Formulated with squalene, evening primrose oil, and lavender oil, this serum works to restore the look of skins texture whilst you sleep....

    Rs.930

    Sweet Orange Essential Oil 100% ORGANIC  Botanical name: Citrus Aurantium Dulcis Pure therapeutic grade essential oil  Benefits: Sweet orange oil brings happiness and warmth to the mind and helps to induce sleep. It is a good...

    Rs.1,799

    Benefits Our therapeutic-grade, unrefined, cold-pressed Sweet Almond Oil comes from our controlled facility in Hunza, Pakistan. It soothes dry skin, improves complexion and skin tone. The nourishing oil also softens and strengthens your hair. It’s...

    Elemis Peptide 4 Night Recovery Cream-Oil - Premium Lotion & Moisturizer from Elemis - Just Rs 9790.00! Shop now at Cozmetica
    • Sold
      Rs.9,790

      This skin synchronising night cream-oil combines the hydration of a moisturising cream with the protection of an oil. Skin follows natural circadian rhythms which boost repair and renewal at night. BENEFITS: Hydrates, Restores, Replenishes. HOW TO...

      Rs.13,500

      A rich, powerful, yet delicate treatment oil developed to nourish, smooth and brighten the look of skin.

      Rs.18,800

      The skin on your neck and décolletage ages differently than the skin on your face and requires its own solution. This award-winning, breakthrough formula features five peptides, plant extracts, antioxidants and unique biotechnological blends that...

      Rs.2,150

      MOISTURIZED SKIN – Applying the cream improves hydration and lubrication of the skin. It improves its overall appearance. It can be used under make-up. BLEACHING COMPLEX – The product contains a plant extract (extract from...

      Rs.6,130Rs.5,211

      Forget superfoods, the Revolution Skincare Gentle Night Peeling Quinoa Serum transforms the look of lacklustre skin.Using gentle quinoa husk extract, this lightweight liquid lifts away dead skin cells and boosts the skin’s natural cell turnover...

      Rs.7,760Rs.6,596

      Supercharge your makeup routine with Revolution Skincare Superfruit Extract. The perfect way to infuse your makeup routine with skincare benefits.Formulated with antioxidant-rich blueberry extract to help fight environmental damage and support the skin’s barrier, this two-in-one...

      Elemis Peptide 4 Eye Recovery Cream - Premium Health & Beauty from Elemis - Just Rs 9790! Shop now at Cozmetica
      • Sold
        Rs.8,131

        Enjoy more naturally radiant, younger-looking skin around your eyes with Elemis' Peptide4 Eye Recovery Cream. Specially formulated for all skin types, this luxurious formula boasts a powerful combination of antioxidants and coconut oil that effectively...

        Rs.3,355Rs.2,181

        This Day Cream is formulated with Organic Green tea extracts and Alpha Arbutin which brings out your inner glow. It combats acne and helps to keep skin clear and healthy. Green Tea -?This ingredient helps...

        Rs.3,355Rs.2,181

        This Day Cream is formulated with Organic Green tea extracts and Alpha Arbutin which brings out your inner glow. It combats acne and helps to keep skin clear and healthy. Green Tea -?This ingredient helps...

        Rs.2,860Rs.1,859

        This Day Cream is formulated with Organic Green tea extracts and Alpha Arbutin which brings out your inner glow. It combats acne and helps to keep skin clear and healthy. Green Tea -?This ingredient helps...

        Rs.3,355Rs.2,181

        Illuminate Brightening Day Cream is a unique, everyday cream, power packed with the best brightening ingredients. With the help of Daisy Flower and Alpha Arbutin, this cream helps brighten your skin, fades dark spots, and...

        Rs.3,355Rs.2,181

        Illuminate Brightening Night Cream is a unique, everyday cream, power packed with the best brightening and anti-ageing ingredients. With the help of Alpha Arbutin, Niacinamide and Retinol, this cream helps brighten your skin, fades dark...

        Rs.3,220Rs.2,576

        FACE PROFESSIONNLA THERAPY PEELING TREATMENT 15% GYCOLIC ACID Face + Neck + Neckline 01 FOR WHOM? All skin types, especially with visible imperfections and uneven tone. In case of sensitive skin, always perform an allergy test....

        Rs.3,220Rs.2,576

        FACE PROFESSIONNLA THERAPY INVIGORATING TREATMENT 5% CAFFINE COMPLEX  Skin Around Eyes 01 FOR WHOM? Thin, dull  skin around eyes. Visible signs of aging and fatigue. Prone to dark circles, puffiness, “bags” and crow’s feet. 02 Composition: 5% caffeine...

        Rs.3,220Rs.2,576

        FACE THERAPY PROFEESSIONAL MOISTURIZING TREATMENT 2% HYALURONIC ACID face ▪ Neck ▪ Neckline 01 FOR WHOM? All skin types, especially very dry, dehydrated, also sensitive. 02 Composition: 2% hyaluronic acid, trehalose,  vitamin B5 03 Effect: Immediate hydration + hydrolipid barrier restoration...

        Rs.290

        Neem Face Wash is ideal for acne-prone skin as it helps to soothe irritation and inflammation, clear pimples and reduce bacteria from the surface of the skin. Neem extract helps to restore a youthful glow...

        Rs.600

        • Gentle cleansing • Refreshing and calming effect • Suitable for sensitive skin type This rich face wash is a bottled bouquet of fresh Bulgarian roses to nourish and hydrate your skin. Have a luxurious...

        Rs.725

        Plumpy freshness Infused with Bulgarian Rose Water and Mint, this gentle cleanser with an icy feel is invigorating to the skin. The vitamin C-rich herbal extracts like Guava, Grapefruit, Orange and Lemon feature brightening and...

        Rs.655

        • Rejuvenates skin • Removes impurities • Locks in moisture Coconut has always been a skin win. It has the highest fatty acid concentration of any oil on the planet. The good fats that soak...

        Rs.585

        • Deep cleansing • Clears acne and blemishes • Suitable for sensitive skin Manuka honey is the go-to for the more serious skin-care issues requiring antibacterial action. This face wasg is incredibly lightweight, and smells...

        Rs.290

        Lemon Face Wash with natural extract absorbs the excess oil and cleans the pores without affecting the skin’s natural oil balance. The presence of vitamin C in this citrus fruit promotes healthy and glowing skin....

        Rs.370

        A pore-purifying cleanser and exfoliator packed with a treat of refreshing Rose Water for enhanced results Multani Mitti with Dehydrated Tomato Also known as Fullers Earth, it is widely used to deep cleanse the skin,...

        Rs.830

        • Provides uplifting effect • removes the dark spot • Improves elasticity The anti-mark cream has antioxidants and anti-inflammatories which helps you restore healthy skin. It helps increase collagen production and improve skin’s tensile strength...

        Rs.1,250

        Naturally treat and prevent new acne from forming with the powerful infusion of antibacterial Tea Tree Oil to target the problem at its root. N0-Acne Naturally! Face Serum targets blemishes at the source to treat...

        Rs.1,095

        • Unclog pores • Treat blemishes • Heal the acne Pimple Spot Treatment can quickly and effectively aid in the skins healing process, shrinking existing pimples and preventing acne scars from forming.?? Helps unclog pores...

        Rs.1,215

        Pore Refining, Tightening & Minimizing | With Alpine Willowherb & Tea Tree Solution A pore-tightening serum formulated with herbal extracts helps to deliver a corrective treatment that leaves the skin well-hydrated and fresh-looking.Skin-calming Alpine Willowherb🌿Antibacterial...

        Rs.1,605

        Brighten and even out your skin tone with this anti blemish serum which helps rectify pigmentation, dark spots and uneven skin tone. Specially formulated with natural extracts that help lighten and fade the look of...

        Rs.1,225

        • Radiance booster • Skin rejuvenator • Fair, smooth and glowing skin This serum is filled with rejuvenating active ingredients such as hyaluronic acid and vitamins C and E to even out skin tone and...

        Rs.1,215

        Solution for dryness, dullness, uneven skin tone | Free from Parabens, Sulfates, Phthalates Moisture-replenishing and skin-renewing serum infused with Vitamin E and Sakura Extracts to condition, repair and protect skin for a healthy glow. Upgraded...

        Rs.1,215

        GRACEFULLY DELAY AGING, and rejuvenate the youthful skin vitality with the goodness of strong and powerful antioxidants Q10 and Rosehip Extract. Wrinkle Free Naturally! Face Serum works to effectively reduce the appearance of fine lines...

        Rs.1,955

        Enriched with skin-soothing natural ingredients this moisturizing serum hydrates and relieves skin irritation. Specially formulated with herbal actives that soothe and comfort sensitive, dry, and inflamed skin. It helps protect skin with Vitamin E revealing...

        Rs.345

        • Provides the moisture necessary for your baby’s delicate skin. • Specially formulated to provide smoothness and softness to baby’s skin. • 100% organic It is a 24 hours of moisturizing using a naturally blended...

        Rs.270

        Hemani's Herbal Rose Water Spray is an instant skin & mood refresher. it is a natural toner that helps maintain the skin’s optimal pH balance

        Rs.1,415

        • Antioxidant properties • rejuvenates the skin • 100% vegan Glow Boost Vitamin C foaming cleanser is a skincare product with thin foamy texture, includes a potent antioxidant, vitamin C acts like an army protecting...

        Rs.1,380

        • anti-oxidant properties • rejuvenates the skin • 100% vegan Glow boost Vitamin C serum is a skincare product with a potent antioxidant, vitamin C acts like an army protecting its territory: It neutralizes free...

        Rs.1,480

        Moisturize skin with this Icy Gel which helps to instantly cool and provide relief to irritated skin. Enriched with Aloe Vera Extract and Panthenol (Vitamin B5), it helps to fight dryness and provides relief to...

        Rs.1,500

        Posch Care Vitamin C Cream is a non-greasy and bioactive formula that visibly brightens the skin and boosts collagen production. Stacked with powerful antioxidants, it brightens skin tone and keeps your skin safe from the...

        Rs.8,300Rs.5,395

        Dr. Rashel 24K Gold Radiance Anti-Aging Series ’??? 5 Pieces is a highly effective set that includes: 24K Gold Radiance Anti-aging Toner: Replenish lost moisture with a gentle toner that refreshes and promotes healthy-looking skin....

        Rs.6,150Rs.3,998

        WHITE SKIN WHITENING FADE CLEANSER??¨’?????¨80g ’??? 1 Piece Benefits: Dr Rashel Whitening fade cleanser is a purifying face wash that prepares the complexion for other products while creating a more even skin tone. The creamy...

        Rs.600Rs.300

        Kocostar presents you with a mask in the form of six moisturizing geometric patches for the face and body, which will make your skin look brighter and more refreshed. How to use:Apply after removing make-up...

        Rs.600Rs.300

        PRODUCT INFO Like a sticker, you can remove the mask sheet one by one and apply it all over the body! KOCOSTAR’s Watermelon Slice Mask Sheet contains 10,000ppm of watermelon extract, which is rich in...

        Rs.600Rs.300

        KOCOSTAR Lemon Slice Mask Sheets are "sticker-like" and lemon-shaped patches. They are infused with a lemon extract that helps even out skin tone resulting in more radiant skin. This unique mask is a simple way to target...

        Rs.600Rs.300

        KOCOSTAR ALOE SLICE MASK SHEET 15ml PRODUCT INFO Like a sticker, you can remove the mask sheet one by one and apply them all over the body! KOCOSTAR's Aloe Slice Mask Sheet contains 10,000ppm of...

        Rs.600Rs.300

        Each Slice Mask is comprised of 6 individual slices infused with the scent and the nutrients of a fruit or a vegetable it was designed after – a convenient and effective alternative to using raw...

        Rs.600Rs.300

        Each Slice Mask is comprised of 6 individual slices infused with the scent and the nutrients of a fruit or a vegetable it was designed after – a convenient and effective alternative to using raw fruits...

        Rs.600Rs.300

        Each Slice Mask is comprised of 6 individual slices infused with the scent and the nutrients of a fruit or a vegetable it was designed after – a convenient and effective alternative to using raw fruits...

        Rs.605Rs.303

        White Happy Mask is made of pure cotton infused with niacinamide This soft and smooth sheet minimizes the irritation when in contact with the skin and gently adheres to deliver the ingredients into the deeper...

        Rs.605Rs.303

        By mixing artificial silk with charcoal, KOCOSTAR has developed the Black Happy Mask. This sheet mask provides intensive cleaning to all skin types and also fits a more sensitive skin. The special material helps push...

        Rs.1,250

        BENEFITS A ground-breaking ingredient, Activated Charcoal helps to absorb and remove impurities and toxins from the skin. The deep cleansing process is enhanced by the addition of Aloe Vera Juice and rejuvenating, bioactive extracts. Skin...

        Rs.1,250

        Size 150ml 4.05oz What It Is This gentle, daily cleansing treatment thoroughly cleanses and improves glow while purifying, minimizing the appearance of pores and helping to protect the skin’s natural hydration balance. Great for all skin...

        Rs.3,220Rs.2,576

        FACE THERAPY PROFEESSIONAL TREATMENT AGAINST IMPERFECTIONS 10% NIACINAMIDE face ▪ Neck ▪ Neckline 01 FOR WHOM? Oily and combination skin with visible blackheads, dilated pores and acne blemishes. 02 Composition: 10% niacinamide, zinc, salicylic acid 03 Effect Imperfection reduction + pore visibility...

        Rs.1,800

        Posch Care Hyaluronic Acid Serum is a lightweight, water-based, and intensively hydrating formulation that deeply penetrates the skin and locks moisture to the skin cells, imbuing all the dermis layers with rejuvenating moisture. The low...

        Essence Brightening Face Serum Ampoule Daily Drop of Energy - Premium Serums from Essence - Just Rs 1610! Shop now at Cozmetica
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          Rs.2,011Rs.1,408

          Essence Brightening Face Serum Ampoule Daily Drop of Energy

          Essence Hello, Good Stuff! Face Mask - Premium Skin Care Masks & Peels from Essence - Just Rs 1890! Shop now at Cozmetica
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            Rs.2,116Rs.1,610

            Essence Hello, Good Stuff! Face Mask

            Rs.2,800

            Kaolin Pink Clay Mask     CLAY n SLAY! Give your skin the ultimate detox with our supernatural pink clay mask. Formulated with Rose Kaolin Clay & Vitamin E, this mask draws out daily toxins,...

            Rs.6,215Rs.3,729

            Resveratrol 3% + Ferulic Acid 3% serum is a light, oil-like serum for daily skin protection from the impact of oxidative stress. Using two well-known antioxidants, this formula helps protect your skin from the visual...

            Rs.3,000

            Skin lightening serum is designed to reduce the appearance of hyperpigmentation and lighten the skin. The serum works by inhibiting the production of melanin, the pigment that gives color to the skin. This can help...

            Rs.3,220Rs.2,576

            FACE PROFESSIONNLA THERAPY REJUVENATION TREATMENT WITH MULTI PEPTIDES face ▪ Neck ▪ Neckline 01 FOR WHOM? Mature skin with visible symptoms of aging: loss of density and elasticity, wrinkles and fine lines. 02 Composition: peptides, collagen, ceramides 03 Effect: Wrinkle fillingc+...

            Rs.400Rs.320

            OILY AND COMBINATION SKIN Purifying and Mattifying Carbon Mask 8 in 1 for oily and combination skin effectively refreshes, tightens pores and prevents imperfections, leaving skinsilky smooth and matt.ADVANCED ACTIVE INGREDIENTS: activated carbon, green clay,...

            Rs.1,199

            Reduces UV induced melanin synthesis and brown spots Our Skin Brightening Serum is a soft, ultra-lightweight formula that works well under makeup and absorbs quickly with no greasy or sticky residue. It helps with hydration...

            Rs.1,999Rs.1,599

            L'Oreal Revitalift 1.5% Hyaluronic Acid Serum: Loreal Hyaluronic Acid Serum is amongst the No.1 selling serums in the world and now it is available in Pakistan too. Every minute 1 unit is sold in the...

            Rs.1,800

            Posch Care Vitamin C Serum is an exceptionally stable formulation that is derived with Ethylated Ascorbic Acid that offers a direct approach to bright and glowing skin. It is saturated with Hyaluronic acid that provides...

            Rs.450Rs.405

            What It Is: POND’S Bright Beauty Day Cream is enriched with Pro-Vitamin B3 which reduces spots deep inside* for spotless skin outside.*within the epidermal layerSkin Type: All Skin TypesAbout the Product:• Reduces dullness for clear &...

            Rs.490Rs.441

            What It Is: Ponds Bright Beauty Face wash is a gentle cleanser that washes away dead skin cells to uncover your spotless glowing skin with regular and continued use. It contains no color, or alcohol*...

            Rs.4,699Rs.3,994

            Perfect the Korean glass skin trend with our Glass Skin Primer. This dewy finish gel hydrates and smooths skin to boost natural radiance and leave a healthy-looking youthful glow. Can be used alone for a...

            Rs.6,000Rs.5,100

            Clogged pores? Unmask your best skin with our Charcoal Purifying Mask, one of four new targeted masks for your complexion concerns. This purifying mud mask contains activated charcoal powder to help draw out oil and...

            Rs.2,100Rs.1,365

            Helps to remove wrinkles. Helping the skin to Replenish. Improving Dryness & Moisturizing the Skin. Gives an immediate Radiance Boost for a Plumper Fresher. Brighter Complexion. A Youthful looking Glow

            Rs.1,660Rs.1,079

            Feature Mask powder is one of the essential beauty products, The biggest function is to deep clean, This feature is generally mask unmatched, Mask powder can add different effects of raw material against all kinds...

            Rs.1,109Rs.721

            Anti-Wrinkle, Moisturizing, Nourishing, Lightening Cleanse and dry your face thoroughly. Open this foil package and apply the mask onto your face. Gently press the mask on to create snug fit Apply any excess bio-collagen gel...

            Rs.610

            Formulated with Nature’s finest Rose petals steam distilled to perfection, and infused with Geranium for the purest and most aromatic flower water, this Rose Water reduces inflammation and refreshes the skin without stripping it of...

            Rs.550

            Posch Care Vitamin C Facewash is a paraben-free and sulphate-free facewash that gently cleanses the excessive oil, dirt, and grime without stripping your skin off from its essential oils. It is saturated with a beta...

            Rs.2,800

            Daily Wakeup Radiance Tonic   Halo All-day This super radiant tonic helps tone and improve texture for that happy-glow feel. With a skin-glowing trio of Niacinamide, Arbutin & Vitamin C, our brightening solution helps to...

            Rs.2,800

            PowerBlend Exfoliating Tonic     Dull to Dew Thrilled to get you from Dull to Dew with this power blend formula. Our gentle exfoliating acids come together to deeply cleanse & unclog pores, correct skin...

            Pond's Sheet Mask Org Nectar+HA 20G
            • Sold
              Rs.399Rs.359

              What It Is: POND’S Aloe Vera Sheet Mask instantly nourishes and hydrates skin. Infused with aloe vera extracts and hyaluronic acid, it gives you fresh glowing skin.Skin Type: All Skin TypesInstructions for use: Take out...

              Rs.280Rs.252

              What It Is: Ponds Face Wash is a gentle cleanser that washes away dead skin cells to uncover your spotless glowing skin with regular and continued use. It contains no color, or alcohol* and is...

              Rs.245

              An acne and spot clearing face wash gently cleanses the skin of excess oil, dirt, and impurities, revealing spotless and smooth skin. The antibacterial combination of purifying Neem and brightening Turmeric is known to help...

              Rs.1,835

              • anti-oxidant properties • rejuvenates the skin • 100% vegan This whitening night cream offers multiple benefits. It makes your skin spots less visible, slows down the signs of aging, and gives you brighter skin....

              Rs.810

              • Helps to remove excess sebum to reduce oiliness. • Unclogs pores and removes impurities while unifying the complexion. • Makes your skin bright, clear and smooth. A specially developed formula with Salicylic Acid, White...

              Rs.370

              A pore-purifying cleanser and exfoliator packed with a treat of refreshing Rose Water for enhanced results Multani Mitti with Charcoal Powder Also known as Fullers Earth, it is widely used to deep cleanse the skin,...

              Rs.1,250

              A hydrating face serum, specially formulated with Rice Bran Oil and skin balancing natural extracts, helps turn dull & rough skin into dewy, bright and younger-looking skin by leaving it moisturized.

              Rs.849Rs.679

              An intense & effective skin cleansing solution created by L'Oréal SkinCare Laboratories, for clean and flawless skin. Instantly cleanses & brightens the skin thoroughly, eliminating skin impurities. Tourmaline Gemstone & Vitamin C, to remove excess...

              Rs.6,500Rs.5,200

              Derived from Vitamin A, Retinol is the gold standard for skin renewal, helping to target the signs of ageing. Released slowly, this serum helps target the appearance of fine lines and wrinkles with less risk...

              Rs.920

              Swansi Vitamin C Serum acts as a brightening agent by actively targeting dull skin and giving it a radiant and brightened appearance. Vitamin C serum diligently impedes excessive melanin production which helps to fade dark...